Last Updated: 12/31/2024

Introduction

We understand the importance of protecting your personal information. This Privacy Notice explains how we collect, use, disclose, and safeguard your information when you use our services.

Information We Collect

Personal Information

  • Name
  • Date of birth
  • Contact information (email, phone, address)
  • Emergency contact details
  • Medical history related to pregnancy and birth
  • Insurance information (if applicable)
  • Due date
  • Care provider information
  • Birth preferences and plans

Additional Information

  • Service preferences
  • Communication history
  • Payment information
  • Feedback and testimonials
  • Photos and videos (with consent)
  • Session notes and progress records

How We Use Your Information

Primary Uses

  • Providing maternity support services
  • Communicating about your care
  • Coordinating with your care team (with permission)
  • Processing payments
  • Sending appointment reminders
  • Providing educational resources
  • Emergency communications

Business Operations

  • Improving our services
  • Training and quality assurance
  • Legal compliance
  • Business administration
  • Marketing (with consent)

Information Sharing and Disclosure

We May Share Information With

  • Backup doulas/coaches (essential information only)
  • Healthcare providers (with written consent)
  • Legal authorities (if required by law)
  • Payment processors (payment information only)

We Never Share

  • Your complete medical history
  • Personal contact information without consent
  • Birth stories without permission
  • Photos or videos without explicit consent
  • Financial information beyond processing payments

Data Protection

Security Measures

  • Password-protected devices and accounts
  • Encrypted data storage
  • Secure messaging systems
  • Limited access to personal information
  • Regular security updates
  • Physical records in locked storage

Data Retention

  • Active client records: Duration of service plus 3 years
  • Financial records: 7 years
  • Marketing consent: Until withdrawn
  • Photos/videos: As specified in media release
  • Digital communications: 3 years

Your Rights

You have the right to:

  • Access your personal information
  • Request corrections to your data
  • Withdraw marketing consent
  • Request data deletion (where legally permitted)
  • Receive copies of your records
  • File a complaint about data handling

Special Protections

Medical Information

  • Protected under HIPAA guidelines
  • Separate consent for sharing with providers
  • Strict access controls
  • Secure storage and transmission

Photos and Videos

  • Separate media release required
  • Specific usage permissions
  • Right to revoke consent
  • Clear deletion procedures

Children’s Privacy

We do not knowingly collect information from children under 13. Parent/guardian consent required for minors between 13-18.

Changes to Privacy Notice

We reserve the right to update this Privacy Notice. We will notify active clients of significant changes via email.

Digital Services Privacy

Website and Apps

  • Cookie usage
  • Analytics collection
  • Third-party integrations
  • Online payment processing
  • Digital product access

Social Media

  • Separate platform privacy policies apply
  • Public interaction guidelines
  • Content sharing permissions
  • Testimonial usage

Contact Information

For privacy-related inquiries:

  • Email: hello@rainbowbabybirthkeeper.com
  • Response time: Within 48 hours

Legal Compliance

This privacy notice complies with:

  • HIPAA regulations
  • State privacy laws
  • Federal trade requirements
  • Digital privacy standards

Marketing Communications

Opt-in Consent

  • Separate consent for marketing
  • Clear purpose specification
  • Easy opt-out process
  • Preference management

Content Usage

  • Testimonial permissions
  • Review sharing guidelines
  • Photo/video usage terms
  • Social media sharing rules

Emergency Procedures

Special protocols for handling personal information during:

Security breaches

Medical emergencies

Natural disasters

Technical failures